More than 60% of all surveyed, across age groups in the PwC report, expected cars to be like traveling computers or entertainment centers, embedded with a myriad of sensors and communication devices that transmit all manners of information to and from our homes, our phones, and our other personal devices.
Expand your knowledge within this area, with this exclusive free report written by Automotive IQ on the topic of: "Rethinking Car Seat Design".
The report covers the following:
- The trends that set the stage: Car-sharing and self-driving cars
- Advances in seat design engineering
- Goals in car seat design
Download the report for free here
Expand your knowledge within this area, with this exclusive interview conducted by Automotive IQ with Peter Rößger, Founder at beyond HMI in Germany.
In the interview he discusses:
- The unifying global trend, if any, for automotive HMI in automated vehicles
- Comparisons or parallels to other industries or consumer product launches
- Integrating HMI into the very creation of design
- Integrating UX requirements in system engineering
Download the full interview for free here
The nature of our relationships with our cars is changing, MaaS and autonomous cars will reshape future cabin developments. What does the future hold?
Automotive IQ spoke exclusively to Frank Rinderknecht, CEO at Rinspeed AG in Switzerland on this topic area. He gives his views on how this will happen, and sheds more insight into how we will see a reboot in passenger experience. Download the full interview here .
With the development of autonomous driving the role of cars has changed towards a new type of consumer space as more and more time is spent within the car.
Riding rather than driving is what is expected in the future implying innovations from the in-cabin design and entertainment.
Download the full report here to learn more about radical transformations.